On Monday, a few classmates and I held a Facebook workshop for small business owners in Dillsboro, N.C. Most of the business owners already had a Facebook account, but they didn’t understand how to really utilize it to draw significant traffic to their page. The more I research, the more I find this to be the case for several small business owners. Having social media accounts is way more than just having a page; especially for businesses. It’s about the connection.
Social media is about just that: being social. If you want to drive more traffic to your social media pages, you have to interact. There are several ways you can do this through your Facebook account. Here’s a few! Continue reading